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Tour & Events : Merchandising Christina
christina poster
A Christina poster

Hayley Mullins writes: I've noticed that Christina does not have as much merchandise as Britney or 'N Sync. Is this her choice or is it that her behind the scenes people aren't moving quickly enough?

Shelly's response: Hi Hayley! Actually, it is Christina's choice not to have an overwhelming amount of merchandise. It's a personal choice, really. If you notice, some artists choose to have a ton of merchandise, where others don't.

For example, if you stop to really think about it, you'll be able to come up with some major artists that you've never seen on a backpack, or on bubblegum, or on pencils, etc. It's totally cool to have a ton of merchandise, but is also totally cool not to. Just depends which way you feel more comfortable going.